Before you build your company’s or personal brand lets first take a moment to reconcile what branding is and how it differs from marketing. Branding is the process involved in creating a unique name and/or image for a product or service in the mind of the consumer. The goal of “Branding” is to establish a significant and differentiated presence in the market that attracts and retains loyal customers. What differentiated message have you created in the mind of your desired clientele?
An upsurge in the body armor demand across the world is likely to fuel the global bulletproof vests market expansion in the near future. In recent times, there have been numerous public protests worldwide due to religious, racial, or political differences, which is increasing the demand for safety components. Rising need for protection for the police and numerous law enforcement personnel will majorly increase the use of bulletproof vests.
One memorable occasion was the visit by President George W. Bush to Manila, the Philippines, in October 2003, when he on his way to Thailand, where he was to attend the Asia-Pacific Economic Cooperation summit. This visit served as a great example of how much of an asset you can be for the protective elements if you know and apply protective operations principles.
As such, I always tell them that starting out in a career in EP can be challenging, more than likely it’s going to be slow going at first. The reasons for this are plentiful, some within your control and some that are not. The good news is that as I look around the industry, a greater number of specialists are entering our craft and being hired with greater frequency. Having said that, critical mistakes are also being made with nearly as much frequency.
It’s as if some have thought that because you have gone through your initial training and exceled, that you are immediately qualified to be the body man next right next to the Principal. Not true. There are many variables as to an agent’s success or defeat in EP. The keys discussed in this article are what work for me, and I hope by the end of the article you can put them to use as a tool for you as well.
In the early days of ‘private contractor’ work in Iraq following the end of the war in 2003, medics were generally unregulated and unregistered, most being ex RMAs (now CMT1s) who had left the military and qualified as HSE Offshore Medics. Some had not done any ‘civilian’ courses but were hired on the strength of their military qualifications and experience; the guys would generally operate as firstly a PSD team member/operator, and secondly as a team medic. In those days the drugs and equipment carried by the medics was very limited; generally, FFDs, quick clot, blast bandages and if you were lucky some morphine auto injectors, Paracetamol and Ibuprofen.
Not because there is less work out there, in fact, the opposite is probably true. With global threat levels at an all-time high, there is more work in the security industry now than there ever has been and the security industry is booming, but it’s harder to find work because there are now thousands more so-called ‘qualified’ CPOs chasing after every position. It is a fact that most licensed operators have never actually done a day’s close protection work in their lives. At the time of writing this article, there are over 14,000 valid, UK, CP licences. Yes, over fourteen thousand people in the UK currently have a license to operate as a Close Protection Officer.
Signal uses phone numbers to identify contacts, however encrypted messages and calls use a data connection with a secure tunnel between participants. Intervening servers or infrastructure do not have access to the encryption keys, and so cannot realistically eavesdrop on any communications even if compromised. On Android Signal can be set up to replace your default text message client, and will handle unencrypted SMS messages as well.
Starting out, I was one of the guys that didn’t take the job too serious. However, it was while working in the field, I felt my “calling,” and noticed that here was an opportunity for me to grow in the industry and use my position and access to branch out to create a bigger platform for myself. One thing I can say is as it relates to touring, when musical acts come to town, I see them face the same challenges time and again. As such, I thought it might be appropriate to share some insights that may make life a bit smoother for the next individual or team.
This article is offered to enhance understanding of the first key stages of a kidnap and ransom negotiation and your role in the event the unthinkable happens.
Whether an Executive Protection officer or security advisor for a High Net Worth client and family you should prepare to deal with the early stages of a kidnapping.
It may happen when you are not even responsible for the client and least able to prevent it – when your client is alone and most vulnerable.
Over 30 years ago, when I left a failing white-Collar industry in a failing economy in Texas, I did what many in my predicament did. I entered the contract security industry at near minimum wage. What I did that many others did not, was survive in the industry long enough to out earn annually what I was earning in my previous profession.